13 January 2016

Ad Summit 2016 in Subic Bay reveals first batch of speakers

The Association of Accredited Advertising Agencies of the Philippines (4As), organizer of Ad Summit Pilipinas (ASP)—the most prestigious event for the country’s marketing communication industry—has revealed its first batch of speakers for ASP 2016.

Ad Summit Pilipinas 2016, with its theme, “Come Out and Play,” promises to be a breeding ground for creative insights and an opportunity to discuss the most revolutionary advertising ideas emerging today. It is scheduled from March 9 to 11, 2016 at the Subic Bay Freeport Zone.

Among the first batch of experts confirmed to speak during the Summit are Google SEA and India’s vice president and managing director Rajan Anandan, and McCann’s global executive creative director John Mescall. Both were selected for their contributions to various aspects of marketing communication.

Google’s Rajan Anandan, who oversees the online giant’s operations in the region, is known in India as one of its most aggressive angel investors—putting money into various Internet, mobile, and software startups, which he believes can affect the most change in and around the country. Prior to his work with Google SEA and India, he held management positions in Microsoft and Dell.

McCann’s John Mescall, for his part, is the mastermind behind some of the most awarded campaigns in Australia, his home country, including the world-famous “Dumb Ways to Die” advertisements for Australian transport company Metro Trains. Before his position at McCann, Mescall was executive creative director and partner at SMART, one of the most successful and awarded independent advertising agencies in his country. He has done work for such companies like Adidas, ANZ Bank, Coca Cola, Ferrero, Levi’s, Mambo, McDonald’s, News Limited, Unilever, and Vodafone.

“Ad Summit Pilipinas 2016 is going to be one big playground for all creative minds. If you are one of them, get ahead of the crowd by registering early to reserve your slot for the biggest gathering of marketers and advertisers in the country,” said ASP Chair Alex Syfu.

With this, Ad Summit has announced its Early Worm Rates with savings of up to 25 percent for participants who wish to register on or before October 31, 2015.

ASP is also offering a special Student’s Rate of P7,000.00, applicable only to the first 300 students or academe delegates who will register. Also available is a 10+1 student’s promo, which provides every 10 students who register, one free slot for their dean, professor, or school head.

Interested participants may register and reserve their slots at www.adsummit.ph . Regular rates will apply starting November 1, 2015.